Belif, the K-Beauty skincare brand renowned for its ultra-hydrating, clean formulations, is partnering with rising NFL star Cooper DeJean of the Philadelphia Eagles for an exclusive fan event at Ulta Beauty in Cherry Hill, NJ on Sunday, July 20, 2025.
“I’m excited to partner with belif, a brand I’ve been using regularly—its lightweight textures and deep hydration are perfect for my active lifestyle,” said Cooper DeJean. “Skincare is as essential to me as training—belif helps keep my skin game–ready.”
Event Details:
- When: Sunday, July 20th, 2025
- Time: 1-3pm
- Where: Ulta Beauty, 907 Haddonfield Rd, Cherry Hill, NJ
- Admission: RSVP through Eventbrite ($35 pre-paid registration redeemable in product on day of event) http://tiny.cc/m40p001
Fans can look forward to:
- Meet and greet with Cooper DeJean
- Photo opportunities with Cooper & belif’s “Chok Chok” mascot
- 1-on-1 skincare consultations with belif skin experts
- Games with free belif prizes
- Exclusive gifts w/ purchase including a custom belif x Cooper DeJean jersey
“We’re thrilled to collaborate with Cooper, someone who not only embodies the spirit of belif but brings a new, authentic energy to skincare,” said Jamie Jung, belif Brand Manager. “His influence combined with Ulta Beauty’s reach, creates a powerful moment for us to welcome more people into the belif family.”
