Planet Fitness, a leading name in the fitness industry and one of the largest gym franchises in the world, understands that rising summer temperatures can make working out feel like a challenge, but your fitness goals don’t have to take a back seat. From now until July 31, new members…

ClassPass, the popular lifestyle platform known for offering access to thousands of fitness centers, salons, spas, and wellness venues, has officially partnered with 30 Minute Hit, a women-focused express workout program. Through this new collaboration, ClassPass users can now book workouts at over 60 30 Minute Hit locations across the…

Fitness Ventures LLC, the nation’s second-largest and one of the fastest-growing franchisees of Crunch Fitness, has announced the grand opening of its 60th location, a new, State-Of-The-Art, 60,000-square-foot facility in Des Moines, Iowa. Located at 1200 E Army Post Rd, the new club marks Fitness Ventures’ second in the state…

Rival Nutrition today announced the release of a new product line designed to meet the evolving demands of health-conscious athletes and active individuals. This latest lineup features clean nutritional profiles, simple ingredient lists, and no artificial flavors, petroleum-based FD&C colors, or synthetic sweeteners like sucralose or acesulfame potassium. “Athletes don’t…

Coinciding with Men’s Health Month, Yesoul has begun the promotion of accessible home fitness tailored for today’s busy men, from young professionals to active retirees. Prioritizing Men’s Health: Why It Matters More Than EverJune is recognized globally as Men’s Health Month, a time dedicated to raising awareness about the physical…

Core Home Fitness, a leader in HSA eligible fitness equipment is offering FSA eligible home gym equipment through Truemed, enabling customers to save up to 40% on premium home workout equipment like the best Adjustable Dumbbell Set and FightMaster X. This tax-free fitness equipment option helps fitness enthusiasts build dream…

Big news from the Major Fitness team! We’re upgrading our digital headquarters, moving from major-lutie.com to our new and improved home: MajorFitness.com. This sharper, more intuitive domain reflects our growth and identity as a global leader in premium strength equipment. Why the Change?Simple: we’ve outgrown our old name. While “Lutie”…

iFIT Inc., a global leader in connected fitness and interactive content, has announced the international expansion of its AI Coach (beta), now available across 19 countries including Australia, Germany, the UK, and Mexico. This move marks a major milestone in making iFIT’s proprietary, AI-driven fitness technology more accessible worldwide. AI…

“I wanted to create a new exercise machine to increase strength,” said an inventor, from Tupelo, Miss., “so I invented the KINGS & QUEENS WORKOUT MACHINE. My design would offer a unique alternative to traditional workout machines.” The invention provides a new workout machine for fitness enthusiasts. In doing so,…

Nothing Bundt Cakes, a leading and rapidly growing franchisor of specialty bakeries, today announced the sale of nine company-owned locations in the San Diego market to FS Investors, a private investment firm with a strong track record in brand development and operations. Nothing Bundt Cakes was recently named America’s No.…

Texas, get ready to crank the energy up. Amped Fitness, one of the fastest-growing innovators in the fitness world, is making a bold entrance into the Lone Star State with two brand-new locations launching in Houston this summer: Amped Fitness Willowbrook and Amped Fitness Gessner—state-of-the-art clubs designed to elevate the…

When most people think of cardio, what often comes to their mind are the pictures of treadmills, running shoes or high-intensity interval training. However, the indoor rowing machine has been the one that’s slowly been gaining popularity, particularly owing to its full-body benefits and low-impact versatility. While this machine was…